the webinar «Succeed in entering the French Food Market – Successfully access the food market in France» is organized within the framework of the activities of the Food Sector Group of the Enterprise Europe Network for companies interested in the French food market and mainly for participants and visitors of the SIAL Fair in Paris.
During the webinar, you will have the opportunity to gain useful information about the food retail industry in France. We will also provide you with a global vision of the world of French buyers and the tools and methodologies of approach and negotiation: Illustrated with practical advice and suggestions. Key factors and figures to understand the market. Intercultural elements: things you should know about France and its inhabitants. Who are the buyers: general description of the different categories and the specificities. Way of entering the French market: establish a realistic prospecting plan. The buyer’s profile. How to identify and approach buyers: strategies and sources of identification. Negotiation and monitoring.
• Date: October 3 from 4:00 p.m. to 5:30 p.m. (Paris time)
• Format: ONLINE (Teams)
• GRATUITOUS. You will receive the link once you have registered.
• English language
Ms. Isabelle SENAND
French Federation of Retailers (FCD) (Professional organization that brings together most of the major retailers, whether they are food retailers or specialty retailers) Mr. Bernard QUINET
Doing Business in Paris (Department of the Paris Ile-de-France Regional Chamber of Commerce and Industry in charge of supporting foreign companies) REGISTRATION *You will receive confirmation by email one week before the webinar.